Joe Formica
Joe Formica
Designing a TV with a Magic Remote
I was contracted by a global electronics manufacturer to design interaction concepts and patterns for their newest Smart TV.
The Magic Remote remote presented to us was different than a traditional remote in several ways, but most notably, it allowed a user to navigate by pointing to different areas of the screen to reveal more or make a selection.
This functionality created a new set of constraints, and gave us an opportunity to break from the typical frustrations of clunky, slow TV navigation.
My Role
Lead User Experience Designer
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Key Skills
Interaction Design
UI Design
UI Animation
Prototyping
Qualitative Research
Long Story Short -
We were tasked with designing a TV interface for a global electronics manufacturer. We specifically focused on a new “Magic Remote”, and designing interactions that would take advantage of the new technology, and make it easier for users to navigate their TV.
What I Did
I led the design, prototyping, and testing phases, working closely with a team of animators and visual designers.
I focused on designing the interaction framework, conducting high-fidelity prototyping, and iterating on concepts, layouts, and navigation.
A significant part of my work involved developing guidelines and best practices for using a "magic remote," which combined traditional remote functions with on-screen pointing capabilities.
Experimenting with Sketching & Layouts
We spent much of our time sketching and documenting design patterns that work for this combination of remote and screen. Through testing, we began to lean towards a bottom menu that is activated by hovering to the lower portion of the screen.
We created wireframes detailing some common interactions for this Smart TV, including accessing apps, saving apps and shows to favorites, and browsing/previewing content with minimal obstruction of what the user is currently viewing.
Prototyping Interactions for a Magic Remote
I developed concepts, prototypes and usability studies to create a set of guidelines and best practices for the Magic Remote.
We developed simple-but-functional prototypes that could be tested with the magic remote and various navigation tasks
We experimented and tested various interaction states for the magic remote cursor
Through usability testing, we developed a set of best practices for cursor states and interactions
Lessons Learned
The biggest lesson I learned was the importance of high-fidelity prototyping, and capturing the right feel of the product.
Early in the project, we realized that static screens and basic prototypes weren't going to cut it. We had to develop detailed, interactive prototypes to gather actionable feedback. Getting the detailed interactions just right, especially with the magic remote, was crucial.
Factors like TV screen size, distance, and accessibility concerns gave us a lot to consider - especially when it came to the nitty-gritty details, micro-interactions, and animations. This project taught me how important it is to refine the smallest details to create a clear, intuitive experience.
Biggest Product Challenge
The biggest challenge was to strike a balance between the familiar aspects of TV navigation, such as using buttons on a remote, and the new capabilities (and learning curve) that came with magic remote.
I’m most proud of
I'm most proud of designing a useful, functional experience from scratch - especially given the lack of existing references for the magic remote technology.
We managed to make the most of the technology, and create a better user experience by getting resourceful with research, and continuously testing and refining our designs.